GET MORE CLIENTS, Make More Money, and Achieve Rapid Double-Digit Growth

(With Step-by-Step Guides to Reinventing and Launching the Most Powerful Marketing System You Will Ever Use)

Great Legal Marketing's Impact on Solo and Small Law Firms

Join your fellow solo and small law firms owners who use Great Legal Marketing strategies to get more clients, make more money, and still get home in time for dinner.

1,264+

Attorney Members Served

250+ M

Member Law Firm Revenue Produced

10,000+

Law Firms Affected, Engaged, and Changed

19+

Practice Areas in Membership

Put marketing campaigns to work in your firm that BRING IN MORE CLIENTS...

GREAT MARKETING should do one thing and one thing alone: Attract More Clients.

So why don't most marketing programs actually help you do that? Here's the brutally honest truth: They're too busy teaching the latest fad to keep you entertained rather than keeping your focused on the core principles of marketing built upon over a century of testing and implementation by the true greats of advertising.

You will finally see exactly how to cure the "lead generation blues" by EXPLODING your marketing when you:

  1. Develop an unbeatable referral network by tapping into an opportunity most believe doesn't exist but yields six figure results for committed firms.
  2. Create "lead magnets" including reports, books, and webinars to add 2-5 times more leads into your pipeline.
  3. Implement a well-honed plan for Google My Business and search engine optimization to conquer local search, including getting 50-100 new Google reviews in the next 12 months.
  4. Confidently add targeted direct mail, print advertising, and other media sources to your marketing portfolio.
  5. Launch paid digital advertising to massively increase the speed at which you can acquire new clients.
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Online Marketing Opportunities

Master Online Marketing with Carefully Crafted Paid and Organic Campaigns

  • Discover how to outrank and outmaneuver your competitors' websites on Google
  • Dominate your local search rankings and stay up-to-date on Google's latest changes, ensuring you stay at the top
  • Use video the right way to increase the percentage of web visitors into callers and leads (and signed clients)
  • Facebook advertising strategies that actually work and focus on getting more clients, not just more "likes"
  • What you should actually do with LinkedIn and Twitter, plus the hidden traffic secret of Pinterest
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Your Fastest Path to New Clients and Revenue: The Ultimate Referral System

  • Pre-assembled templates with how-to guides give you the resources to instantly build new referral relationships
  • Attract referrals from other attorneys, local professionals, business owners, and community leaders without needing to network
  • ...And for the networkers, discover how to get even more out of every event, lunch, and connection you make
  • Add six figures in new revenue to your practice with this one program (yours as soon as you become a GLM member!)
Referral network
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All the Resource an Ambitious Law Firm Owner Needs to Design and Launch UNRIVALED Marketing Campaigns

It’s time to get rid of the underperforming, lifeless marketing holding you back! No more running circles or hopping from one trend to another.

You will see exactly how to:

  • Develop new referral relationships with other attorneys (still one of the greatest untapped resources for more than 91% of law firms)
  • Use “info offers” to attract clients earlier in their search for law firms, giving you an unprecedented advantage over competitors only focusing on the final moment in a client’s search for an attorney
  • Increase quality traffic to your website with SEO methods most vendors hide from you
  • Create a unique selling proposition that stands out in your marketplace, putting you in the most desirable position: The Category of One
  • Deploy Google and Facebook Ads that actually work, whether you are doing them in-house or working with a vendor

And that’s just the first 45 days!

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Get Focused on Real ACCOMPLISHMENT, and Stop Wasting Money on Fruitless "Activity"

Social media vendors want to do more organic posts to boost impressions. The SEO “expert” points to your total web traffic as the go-to statistic. The bar association tells you to just do good work and the cases will come. Not one of those statements has anything to do with actually getting a client!

Most organizations and "guru" wannabes focus on keeping you active while avoiding the responsibility of guiding you to real accomplishments. Why? Because they are afraid of failure. We aren't. We know you are going to hit speed bumps, and we're there to pick you back up and put you back on the right path instead of babying you with just whatever feels good.

This is why members of Great Legal Marketing experience lasting success that is reflected in new clients, greater revenue, and higher profit.

Enjoy the feeling of FOCUS you get when an organization pushes you to ACHIEVE your biggest goals!

Great Legal Marketing's 2019 Marketer of the Year Winner - Kellam Parks
Great Legal Marketing's 2019 Marketer of the Year Winner - Kellam Parks

Everything in One Place for Law Firm Owners Who Want to Be Their Own Chief Marketing Officer

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After the initial installation of the primary marketing strategies (for which we provide templates and step-by-step guidance), you will see how to increase your market presence with the greatest efficiency.

See how to add ROCKET FUEL your new strategies and campaigns, including gaining more exposure through:

  • Website performance upgrades
  • Online reviews
  • Pre-recorded and live webinars
  • Mailed newsletters
  • Search engine optimization
  • Smarter social media
  • Targeted direct mail
  • Print advertising
  • Broadcast media
  • And more!

Every month, you will discover new opportunities to Attract more clients, Make more money, and Still get home in time for dinner (TM). That’s our promise to you.

Get away from being overworked and tied to the “job” of owning a law firm and start leveraging great marketing to increase profit margins and regain or grow your personal freedom.

For the DIY Owners and Law Firms Using Outside Vendors

The ultimate objective for every GLM member is make you the Chief Marketing Officer of your law firm. You should dictate the strategy, be up to date on current trends, and craft the primary message. Of course, that doesn’t mean you need to be the one implementing everything.

Our members include firms where the owner enjoys the DIY side of crafting new web content and writing new direct mail pieces and larger firms where the owner is the “visionary” behind the marketing – plus all types in between.

What sets GLM apart is our commitment to providing world-class marketing strategies and campaigns with no extra agenda. We’re not here to sell you another service.

Our job is coaching and leadership for Law Firm Owners, Entrepreneurial Attorneys, and High Performing Marketing Directors like you.

We’re not designing and printing your newsletter, but we have the resources for you to make it happen. We’re not building your website, but we vet and connect you with vendors to get it done. And we’re not running a digital ads campaign, but we will show you how to run a winning campaign, whether done in-house or by an outside vendor.

Everything you get from GLM is designed to increase your autonomy and show you how to build a financial asset from your law firm. (That’s a big difference from just “owning a job.” Your firm should operate as an independent financial asset, like a great investment yielding returns that would make a Wall Street hedge fund manager blush.)

Set and Hit Bigger Goals with Best-in-Class Leadership for Law Firms

The last, yet most important, component I want to share is the mental edge you gain.

You are THE MOST IMPORTANT ASSET in your law firm.

The average marketing vendors and “gurus” out there focus so much on the next Google Ad and LinkedIn post tactic that they forget about you. Of course, you’re free to chase after their promises, but if you’re committed to real growth, that comes from an internal transformation.

You don’t become a GLM member just to get more leads and make more money...

You become a GLM member because you’re ready to be FREE.

  • Free to make smarter business decisions, yielding greater profit (aka money in your accounts).
  • Free to prioritize yourself and your family – because they deserve you as much as you deserve them.
  • Free to say “no” to too-good-to-be-true vendor pitches that you knew were risky, but you needed to take the risk.
  • Free to design and achieve the exact life you want.

Yes, It Really Does Begin with “Getting More and Better Clients”

FREEDOM seems like a big burden for marketing to accomplish, but that’s what it does. When you are free from the endless cycle of guesswork that is typical of most law firm marketing, you can finally step back and live a life of choice – your truest life.

You can cut ties with the soft metrics of impressions and traffic.

In their place, you will focus on leads, conversions, and clients signed. Your marketing will work to bring you more high-quality leads. In the process, you will construct a wide array of pipelines sending clients to your firm, creating diversity in your marketing and protecting you from the dangers of a referral source drying up or Google changing its algorithm (again).

If you’re ready for this ULTIMATE TRANSFORMATION and REINVENTION of you marketing, join GLM today and relish this first step toward your bigger and better life!

Frequently Asked Questions

Will this work in my practice area?

We have members achieving huge success in personal injury, estate planning, family law, bankruptcy, workers comp, business law, immigration, disability, medical malpractice, and a dozen other practice areas. So, YES! This will work in your practice.

Is there a contract?

Nope! Your GOLD membership is month-to-month with Great Legal Marketing.

What if I get stuck and need to ask a question?

The GLM team is just an email away and ready to help! We encourage you to reach out with any and all marketing questions.

Will this work with my size practice?

The average GLM member has 3-30 staff, including attorneys, under roof, though we work with true solo firms and eight-figure practices with 50+ employees.

Does GLM provide marketing services?

No, we do not. That goes against our core principle of leadership, and we’re not interested in “flipping” you into managing your Google Ads or other services.

Is this compatible with the marketing I’m already doing?

Yes! You will see how to maximize your existing resources, including the website you already own, direct mail you send, and digital ads you have running – that’s just a small sample. All our strategies can be incorporated into any media format you use for your marketing.

Everything in One Place for Growth-Minded Attorneys

After the initial installation of the primary marketing strategies (for which we provide templates and step-by-step guidance), you will see how to increase your market presence with the greatest efficiency.

membership display final

See how to add ROCKET FUEL your new strategies and campaigns, including gaining more exposure through:

  • Website performance upgrades
  • Online reviews
  • Pre-recorded and live webinars
  • Mailed newsletters
  • Searching engine optimization
  • Smarter social media
  • Targeted direct mail
  • Print advertising
  • Broadcast media
  • ...and Much More!